Why don't you support them in performing both? Words are actions, oftentimes. Placing out a statement of belief such as this isn't easy. I would hope they're also doing stuff things to make the lives of the black employees better but that Madden 21 coins does not mean I want to treat this as moot. Placing out a public statement is truly a fantastic step forward for initiatives such as that, since if EA is not doing enough then it is really simple for people internally to say"Look, our actions are materially different from our stated values and we should do something about this" At the end of the day if you refuse to admit when a company makes a small step you appreciate then how will they ever learn how to make a large step you appreciate? You're treating this just like a political discussion in which making this small concession means you won't have the negotiating power to make a larger one in the future. Is your lesson you would like them to learn from all that human decency is not worth attractive to because it does not actually affect buying decisions?

I believe according to your comment that we are likely to fundamentally disagree on idealism vs. realism, and that is fine. I find myself generally in the center of realism and idealism since I know the way the world works but I still want a better world; you do not have to pick one or another. I really don't know why we need to give corporations a pass simply because they aren't individuals (that Citizens United would disagree with Buy Madden nfl 21 coins but that's another argument.) We shouldn't just accept the best we are given by a business, we ought to expect the best we need from these. Companies are made of people calling the shots and you will find an infinite amount of cases of companies that make massive profits and endure for good causes. Patagonia is a great example. They don't need to make sustainable products and supply repair and reuse apps to go against fast trend, but they do and they earn a lot of money .