On a forwards price-to-earnings basis, Glu trades at a multiple of 25, that looks like a relatively good deal in comparison to its bigger peer Zynga, which trades in a greater forward P/E of 28. Glu is also a much better deal on a price-to-sales basis with a multiple only under four, while Zynga trades in closer to six times earnings, up there with the industry's top gaming stocks.

EA's earned money to spare.EA entered calendar 2021 having plenty of cash to reinvest or obtain top-notch studios like Glu to expand its dominance from the gaming market.The company made $1.9 billion in free cash flow over the previous four quarters. That is on top of the $6.7 billion in cash and short term investments on the balance sheet at the end of 2020. Even after both of these prices are entire, EA will still have a couple billion dollars' worth of money on the balance sheet together with almost $2 billion in free cash flow coming from every year.The inclusion of Glu Mobile will jumpstart EA's increase in a mobile market that climbed an estimated 25 percent this past year, reaching $86 billion in global revenue, according to Newzoo.In short, this purchase is a major update for Digital Arts' mobile game business, which is the reason why the stock surged to a new high on the news.

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